Red's All Natural Launches Frozen Snackers Line at Kroger
Red's All Natural expands beyond burritos with Snackers, a line of frozen mini breakfast burritos and biscuit sandwiches rolling out to Kroger stores across 16 states.
Red's All Natural is entering the frozen snacking category with the June launch of Snackers, a line of mini breakfast burritos and biscuit sandwiches now available at Kroger stores nationwide. The rollout marks the premium frozen food brand's first expansion into snack-sized formats and reflects a broader strategy to capture additional eating occasions beyond its core burrito and breakfast sandwich business. Snackers launch with four varieties: Chicken Maple Sausage Burrito (8g protein), Egg & Cheese Burrito (7g protein), Chicken Maple Sausage Biscuits (6g protein), and Savory Sausage Biscuits (5g protein). All items are made with antibiotic-free meat, cage-free eggs, and contain no artificial ingredients or preservatives. "As a mom to a six-year-old I know first-hand how routines go out the window when school is out," said Emily Drews, VP of National Accounts at Red's All Natural. "We co-developed Snackers with Kroger to deliver easy mealtime wins for fast-moving families. Super simple, delicious ingredients your kids will love, and nutrition and protein parents will feel good about." The products are designed for quick preparation—ready in minutes in an air fryer or microwave—and target busy mornings, after-school snacking, and on-the-go consumption. Additional snack varieties are planned for later in 2026. Red's All Natural, founded in 2009, positions itself as the #1 premium burrito and breakfast sandwich brand. The expansion into frozen snacking aligns with growing consumer demand for convenient, protein-forward options across multiple eating occasions.