Raiders Doughnut Partnership Kicks Off Football Season Pinkbox Doughnuts is launching its Raiders-themed doughnut collection for the 2026-2027 NFL season, with The Raider as its flagship offering. The vanilla cake doughnut is topped with cookies 'n cream buttercream, covered with silver icing, candy décor, a pirate patch, and an official Raiders flag. The Raider will be available every Saturday and Sunday throughout the season at all Pinkbox Doughnuts locations across Nevada and St. George, Utah. Online pre-orders are now open.

## Stadium and Tailgate Availability At Allegiant Stadium, Pinkbox Doughnuts operates a concession stand in section 128 during all Raiders home games, selling The Raider alongside four additional Raiders-branded creations: - Raiders Football — White frosted raised football topped with Raiders décor
- Raider Nation — Silver frosted raised ring with Raiders décor, black and silver sprinkles, and a collectible helmet
- Raiders Baby — White frosted raised doughnut with official Raiders logo décor
- Raiders Pee Weez — Glazed chocolate cake Pee Weez with black and grey sprinkles For the October 18th game against the Buffalo Bills, a Pinkbox Doughnuts truck will be stationed at the Modelo Tailgate Zone from 9:30 a.m. until game end, offering both the Raiders collection and other doughnut varieties. The tailgate zone is open to the public and does not require a game ticket.

About the Operator Pinkbox Doughnuts, established in 2012, operates 15 locations across Southern Nevada and Utah.

The chain has received "All-Time Best Doughnuts" recognition from Las Vegas Weekly and multiple "Best of Las Vegas" awards from the Las Vegas Review-Journal. The shop offers more than 70 doughnut varieties, many with signature character designs, and operates a mobile doughnut truck for events and private parties.

Why It Matters

The partnership demonstrates how QSR operators and regional doughnut chains can leverage sports sponsorships to drive foot traffic and create seasonal, venue-specific offerings. Pinkbox's stadium concession operation and tailgate truck presence expand revenue streams beyond retail locations during high-traffic sports events.

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Written by FBM Publications Editors