Year's Supply Prize Draws Consumers to Wisconsin Cheesemaker LaClare Creamery is marking National Goat Cheese Month with a sweepstakes offering one winner 52 wheels of goat cheese, delivered in quarterly shipments throughout 2026. The entry period runs August 3–31, 2026. To enter, participants complete an online form with name, state, phone number, and email. Additional entries are available through LaClare's Facebook and Instagram accounts (@laclarecreamery).

Versatility as Marketing Hook LaClare is positioning the giveaway as an opportunity for winners to experiment with goat cheese across multiple meal categories. According to Patrick Considine, national sales director at LaClare Creamery: "Goat cheese is incredibly versatile—you can use it in place of any cheese in a recipe. Instead of cream cheese, pick any one of our fresh chèvres and spread it on a bagel. Or in lieu of a simple shredded cheddar, a Truffle or Chipotle Honey goat cheese can elevate an omelet like you wouldn't believe! Salads, pasta, pizza, sandwiches, casseroles—anything you can imagine, sweet or savory, can be taken to a whole new level with goat cheese."

New Ube Flavor Joins Portfolio The Wisconsin-based creamery recently introduced Ube Goat Cheese, which blends its signature tangy chèvre with ube—a purple tuber used traditionally in Filipino desserts. The flavor combines sweet and earthy notes reminiscent of ube halaya and ube ice cream. LaClare's product range includes spreadable chèvre and hard varieties. Recipe inspiration is available at www.laclarefamilycreamery.com/recipes. Full sweepstakes details can be found at recipes.laclarefamilycreamery.com/ngcm/.

Why It Matters

Goat cheese remains a niche category by volume, but specialty cheesemakers are using promotional giveaways and flavor innovation to expand household penetration and establish the ingredient as a kitchen staple rather than a specialty item.

For more insights and trends in the food and beverage sector, check out more articles in The Food & Beverage Magazine family of publications.

Written by FBM Publications Editors